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    HomeNewsTake-Two acquires cellular video games big Zynga in $12.7B deal

    Take-Two acquires cellular video games big Zynga in $12.7B deal


    Sport writer Take-Two Interactive is buying Zynga, the cellular and social video games big liable for FarmVille, Phrases with Mates, and CSR Racing, in a deal valued at $12.7 billion, the businesses introduced Monday.

    The deal is without doubt one of the greatest in online game acquisition historical past, exceeding Microsoft’s buyout of ZeniMax Media and Tencent’s purchase of Supercell. It would give Take-Two a significant increase in its cellular video games library, which at the moment consists of video games like Dragon Metropolis, Monster Legends, Two Dots, and WWE Supercard. Take-Two chairman and CEO Strauss Zelnick said in a statement the acquisition “considerably diversifies our enterprise and establishes our management place in cellular, the quickest rising phase of the interactive leisure business.” Zynga’s cellular lineup consists of common video games similar to Empires & Puzzles, High Heels!, Merge Dragons, and Toon Blast.

    Take-Two Interactive’s present console and PC video games lineup consists of established hits like NBA 2K, Grand Theft Auto, and Borderlands, and its upcoming slate consists of Borderlands spinoff Tiny Tina’s Wonderlands, WWE 2K22, Marvel’s Midnight Suns, and an enhanced and expanded version of Grand Theft Auto 5 for PlayStation 5 and Xbox Sequence X.

    Conventional video games publishers have been on a cellular video games writer shopping for spree over the previous 12 months, with Take-Two having additionally acquired High Eleven Soccer Supervisor developer Nordeus in 2021. Rival publishers Digital Arts additionally snapped up Glu Cell and Playdemic, and Embracer Group acquired Easybrain in one among its many acquisitions, up to now 12 months.

    2021 was rife with consolidation and acquisitions, with EA additionally additionally buying Super Mega Baseball maker Metalhead Software; Netflix buying Oxenfree developer Night School Studio; Tencent buying Back 4 Blood creators Turtle Rock Studios; and Sony snapping up Bluepoint Games, Housemarque, Firesprite, and Nixxes Software.

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